thru Adaptive Marketing Practices
Tim Schipper and Mark Swets were my guests on the Business901 Podcast. They are the co-authors of Innovative Lean Development: How to Create, Implement and Maintain a Learning Culture Using Fast Learning Cycles. I have been quite intrigued by their book and if you listen to the podcast I would encourage you first to download Read More …
Clifford Stoll could talk about the atmosphere of Jupiter. Or hunting KGB hackers. Or Klein bottles, computers in classrooms, the future. But he’s not going to. Which is fine, because it would be criminal to confine a man with interests as multifarious as Stoll’s to give a talk on any one topic. Instead, he simply Read More …
From Wikpedia: Boyd’s key concept was that of the decision cycle or OODA Loop, the process by which an entity (either an individual or an organization) reacts to an event. According to this idea, the key to victory is to be able to create situations wherein one can make appropriate decisions more quickly than one’s Read More …
How Good are you at Marketing Yourself? Marketing your Black Belt: Every 2 weeks on Friday. Marketing your Black Belt is based specifically on addressing these issues: Customer Acquisition, Marketing, Customer Retention and Communication & Collaboration. Get Clients NOW – 28 Day Program: Program starting on first Monday of every month: 3:00 PM to 4:00 Read More …
When holding a Kaizen Event have you ever really taken the time to think thru the event and how you will hold people’s interest and more importantly how you will get them engaged? Managers may think that everyone has the same level of interest and are willing to participate and share openly. I think that Read More …
Eric Reidenbach author of several books on Six Sigma Marketing, the most recent being Six Sigma Marketing: From Cutting Costs to Growing Market Share, has allowed me to offer my readers a copy of his newly published book, Best in Market. I think the book incorporates the overall essence of Six Sigma in marketing today. Read More …