Managing Customer Value
In the past few months, I have submersed myself into several different areas. One of them being Scenario Planning or Thinking. I was honored to have George Wright, co-author of Scenario Thinking: Practical Approaches to the Future. The book is an innovative guide to new methods in scenario thinking. The book focuses on the demonstration Read More …
Lean Services, Lean Marketing and, as a result, Lean Service Design have been a large part of my efforts. When you get involved in a marketing effort, many people and organizations that are making the request have a failed service problem. It is seldom about getting more leads it is more often than not, managing Read More …
Cultural Historical Activity Theory (CHAT) has its origins in Lev Vygotsky’s pioneering work in the 1920s. More recently, education scholars have used CHAT to study learning behavior through the creation of activity systems analysis. When we view sales and marketing or even Lean as a knowledge building exercise this thought process brings an alternative way Read More …
In my mailbox several weeks ago from the website Academia.edu, I came across an article, How Instructional Designers Solve Workplace Problems, co-authored by Dr. Lisa Yamagata-Lynch. An abstract on the article: The findings revealed differences between experts and novices with regards to tolerance of ambiguity, expectations about their own roles in finding solutions for their Read More …
This year as a result of Dr. Deming, I had decided to dig into Systems Thinking more. I re-read The Fifth Discipline, which had been my introduction into Lean and Six Sigma. Being a business owner, I did not have a problem looking at the whole or as it later became known as viewing the Read More …
Structure eats Culture for Breakfast! “I make all our managers read The Lean Startup,” says a Wall Street Journal ad quoting Jeffrey Immell the CEO General Electric for Eric Reis’s book. Well, Mr. Immell, I would recommend that unless you change structurally, it is likely that your managers have just read a fiction book. It Read More …