Managing Customer Value
In a recent podcast I ask @ekaterina (Ekaterina Walter) about going viral. It may not be the answer you would expect from the author of The Power of Visual Storytelling: How to Use Visuals, Videos, and Social Media to Market Your Brand and Think Like Zuck.. Related Podcast and Transcription: Visual Storytelling with Ekaterina Excerpt Read More …
I am involved in several conferences each year, either in promotion, attending or speaking. I find many conference hosts are looking for that particular format, hot speaker or subject or a new venue to create a profitable event. Many of us look at our marketing the same way. Some of us call it a silver Read More …
Jeremy Gutsche goes beyond traditional web 2.0 keynotes speeches to get at the root of what makes products and services go viral both online and in terms of generating word of mouth. As the founder of Trend Hunter.com (a site with 30,000,000 views per month), Jeremy has a lot of experience studying the viral marketing Read More …
I hate re-blog a re-blog but Scott of Collective Wisdom should be complemented for bringing this post to me. We all want to create Buzz, nowadays an old term. Todays, word is VIRAL…How do you do it? “ScLoHo’s Collective Wisdom dedicated to Marketing, Advertising and the Creative Process“ – 1 new article Why do Read More …