Value Chain Thinking, not Rocket Science

However, The majority of businesses struggle to apply it and when they do they often fail. There are some simple tips that senior managers should consider before taking the plunge – don’t try and do it alone (collaboration means sharing the journey – where to go and how to get there), don’t try to do it with everyone (pick your partners) and don’t give up when the first effort fails (trust needs to be earned over time and change rarely happens overnight).

From the University of Kent:

He makes it sound simple. However, if you took these four factors and rate your company where would you stand?

I find most companies force these issues rather than leaving a natural flow of information occur. The world around us is changing at a rapid rate and most companies struggle adapting to it effectively. Is it due to that tired out organizational structure that was developed in the last century?

Related Information:
Why won’t Lean commit to the Demand Chain the way it committed to the Supply chain?
Start with Journey Mapping vs Value Stream Mapping
Value can no longer be defined as What a Customer will pay for!
The use of Hansei in Lean Sales and Marketing

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