thru Adaptive Marketing Practices
In a thread on the Design Thinking Network Blog, blogger Nick Crane asked the question, “Can Lean enhance or contribute to ‘Service Design”? Graham Hill, who can be found at the Customer Insider blog left the following comment to this question: Hi Nick, Are you sure you are asking the right question? Let me explain. Read More …
Released as an eBook, Marketing with PDCA authored by Joseph T. Dager is now available on the Business901 website. Marketing with PDCA is about managing a value stream using PDCA (Plan-Do-Check-Act). Using the new SALES PDCA Framework throughout the marketing cycle will provide constant feedback from customers, and can only occur if they are part Read More …
Whether we call it PDCA Lean Startup, Agile or Scrum. author Peter Sims believes this shift from slow, calculated execution to rapid, low-risk iteration has fundamentally changed the way we do business. His book, Little Bets: How Breakthrough Ideas Emerge from Small Discoveries explores how companies are using these ideas to achieve big things. Peter Read More …
I had a week of travel and caught up on my audible books for the month. The one I enjoyed the most was Moonwalking with Einstein: The Art and Science of Remembering Everything. A couple of the Q & A’s from Amazon: Q: Can you explain the “OK Plateau?” A: The OK Plateau is that Read More …
Today cooperation is replacing competition in more and more work situations. We are even seeing a rise in co-creating products with customers. Yet few of us have any training in cooperative thinking or group problem solving. Our typical introduction to teamwork is being picked to be part of a team. In Agile software development the Read More …
Start Small, Iterate a lot, Scale – that’s the advice from Peter Sims, the author of the new book Little Bets: How Breakthrough Ideas Emerge from Small Discoveries. When reading the book, you can’t help but think about Eric Ries of The Lean Startup fame. Eric characterizes his Little Bets with the description of the Read More …