Are these your marketing tactics this year?

“NEW” tactics used this year Create a new website. Take outdated website and improve it for better navigation and SEO. Create a storefront on site to let your customers buy products online. Test one new advertising venue every month. Track results and when you find one that works, expand it. Advertise your business in local Read More …

Lean Six Sigma Storyboard

A Storyboard provides a quick, visual summary of a team’s work. They are very well suited as presentation materials to highlight the work of the project, the improvements made and for executive overviews. I recommend having a storyboard created before closing the project. The mindmap below is a simple outline of a storyboard. Depending on Read More …

Completes Black Belt Training for Lean Six Sigma

I recently received my Black Belt after completing a 140-hour extensive Lean Six Sigma training program. Six Sigma is an integrated, disciplined proven approach for improving business performance. The training was through Six Sigma.us a leading consulting and certification firm supporting companies implementing the Six Sigma Process. The Lean Six Sigma Training addressed understanding the Read More …

I believe in a Marketing System

When people start talking to me I normally can tell if we are a good match very quickly, I simply state; “I believe in installing a marketing system .” Depending on the answer, I know right where to slot them in my marketing funnel. Convincing someone in a short amount of time that a system Read More …

WCBF will be approving Storyboard

WCBF will be approving a limited number of Storyboard/Poster presentations for display at WCBFs 4th Annual Global Lean, Six Sigma and Business Improvement Summit, taking place at the Swan and Dolphin Resort, Walt Disney World, Orlando , October 13-16 2009. Presenters will need to be available to discuss their storyboards on both days of the Read More …

In a recession, it is easy to forget your customer!

It is quite frequent that in a recession, you become under-staffed. Especially when people start doing jobs they are not accustomed too. The important thing you must remember, busy or not don’t forget your customer. In a down economy having a well thought out DMP can be very cost effective. Example: If you have extra Read More …