thru Adaptive Marketing Practices
I had the pleasure of interviewing Dave Irwin of the Center for Lean Learning and co-author of a soon to be released book titled “The Perry Story”. An excerpt from the podcast: “I really come at it from a perspective of alignment and focus first. On one hand, you’re helping leaders learn a different model Read More …
Your storyboard should not be a a dry report but an active document that truly makes your project come alive! Storyboarding has become a popular way of transferring the details of a Six Sigma project to a graphical representation. Very much like your child’s fifth grade science fair project. The purpose of course it gives Read More …
A shorten definition for Kaizen is continuous improvement and the Kaizen Event is a short-term team based activity that focuses on a localized continuous improvement effort. The team is very often a cross-functional team that will be brought together for a short period of time, typically 2 to 5 days. A Kaizen event can be Read More …
This week the Business901 blog will center our theme on Kaizen, one of the most often used Lean words but practically ambiguity has set in on the term. Kaizen stands for Continuous improvement, the Kai to break apart, to change and the Zen to study or to improve. Recently, the Kaizen Event and/or Kaizen Blitz Read More …
In my Marketing Your Black Belt webinar, I have created several tools to measure your effectiveness and how to create a meaning full value stream in your marketing process. One of the resources that I used was an excellent book, Professional Services Marketing: How the Best Firms Build Premier Brands, Thriving Lead Generation Engines, and Read More …
Marketing people talk about it all the time, and it must be from the days of buying so much print media, television and radio spots. I have marketing calendars and here is what I have figured out to do with them. Deskpad to take notes. Video on how to create one. Google calendar for my Read More …