Managing Customer Value
Gemba Walks are an integral part of any Service Design process. Way too often we operate in a vacuum and rely on Voice of Customer and Voice of Market Data to govern the services and markets we create. Steve Blank uses the term and encourages entrepreneurs “To get out of the Office” and in Lean Read More …
Do you need a fresh perspective on how to apply Gemba Walks? For starters, are you visiting the areas where your service interacts directly with the customer? Are you looking to identify new service delighters and make a lasting positive impression on customers? Bob Petruska of Sustain Lean Consulting has written a new book, Gemba Read More …
Learn about Lean Fundamentals from the First West Credit Union Culture. This contains a basic approach on what to look for in a Gemba Walk in a Service Environment. The actors discuss the touchpoints and eight service wastes of Lean Services. Check out the Business901 Lean Service Design Trilogy
They looked at how being on the ground with your consumer is the tiebreaker when it comes to "making it happen" in the current marketing climate. It’s likely you’re being pushed now to deliver more results in an exceedingly challenging marketplace. If you’re not engaging your audience directly with face-to-face marketing, you may be missing Read More …
The Friday Video Series with Dr. Michael Balle, the Gemba Coach at the Lean Enterprise Institute recently competed a month long series on PDCA. As I reviewed the video, I found that over 30% of the material had been edited out. I have included the entire audio of the conversation as a podcast. Even if Read More …
I had the pleasure of interviewing Dr. Womack about his new book Gemba Walks and solicited many of his opinions about business and Lean. It ended up being a 2-part podcast and the transcription below turned into a 46 page mini-book. I actually enjoyed the transcription better than the podcast. Even I could sell this Read More …