thru Adaptive Marketing Practices
This Introduction to Concept Mapping by Robbert Hubbard gives clear-cut instructions to getting started. You may want to follow along with making notes in a mapping practice. Bounded Rationality? Rick explains that in the video. A great learning tutorial is available at http://learn.cmappers.net/ The book that covers this mapping process in great detail: Applied Concept Read More …
What I like about the Outcome-Based planning approach is the emphasis it puts on evaluation and monitoring. I like to think of it as the area that makes you smart. Organizations are always trying to create a future state, a place they want to be. This is often done in isolation away from customers or Read More …
I am a big fan of Laurence Gonzales book Everyday Survival: Why Smart People Do Stupid Things, who was introduced to me by Bill Dettmer of Theory of Constraints fame and past podcast participant, Systematizing your approach to management, Podcast with Bill Dettmer. I have also created several blog post from Laurence’s book, If Nothing Read More …
Leigh Ashton is the author of iSell and head of The Sales Consultancy. She specializes in helping people incorporate psychology alongside technical selling skills – leading to positive changes to their attitude, their approach and their sales results. Leigh works with business owners, directors, managers and sales teams to identify and eliminate their psychological barriers, Read More …
When we start thinking of value in the Service Dominant Logic (SD-Logic) mindset, it is much easier to understand how successful products and services are now being developed. They are developed in a mindset of an ecosystem. Apple’s demand has not increased because of more features and benefits. It has increased because of more ways Read More …
The EcoSphere and “Original Ecosphere” are trademark names for sealed blown-glass miniature aquaria produced by Ecosphere Associates, Inc., of Tucson, Arizona, United States. The Original EcoSphere is the world’s first totally enclosed ecosystem – a complete, self-contained and self-sustaining miniature world encased in glass. You can purchase one and read the full description EcoSphere Closed Read More …