thru Adaptive Marketing Practices
Lean Supply Chain and Logistics Management is a a practical guide that will assist you in leveraging your improvements to make both vendors and customers smile! Paul Myerson is my guest and the author of the aforementioned book. Paul explains many components of Lean but in a unique way that allows you to apply that Read More …
Matt Wrye, a Lean Implementer that has a passion for continuous learning was my guest on the Business901 podcast, Developing a Learning A3. This is a transcription of the podcast. Below are several formats for your use. I recommend viewing one before reading the transcript or during the listening of the podcast. Learning A3 Read More …
In the podcast An Uncommon Way of Thinking about Service Design, Anne Morriss discusses the four universal truths outlined in her book, Uncommon Service. The four truths are: You can’t be good at everything. Someone has to pay for it. It’s not your employees’ fault. You must manage your customers. This is a transcription of Read More …
Behind every decision to buy–whether the item is a service or a product, an argument or an idea–is an unspoken emotional motivation. This is the hidden agenda. Says Kevin Allen, author of the book called The Hidden Agenda: A Proven Way to Win Business and Create a Following. Kevin was my guest on the Business901 Read More …
Take away all the fluff in sales and marketing today and I believe the single most important aspect that will determine your long term success and sustainability in the marketplace is your role in participating in your customer’s playground. When I say this, most people think of experimentation, prototyping or even call it a specific Read More …
A few months back, I interviewed author, Joe Pine where we discussed the digital frontier and augmented reality. Joe, along with co-author Korn provide a new tool The Multiverse™ that helps your organization to search the Infinite Possibility of value creation that lies on the digital frontier. Several examples of this magic are shown below. Read More …