thru Adaptive Marketing Practices
Gartner Says the World of Work Will Witness 10 Changes During the Next 10 Years The world of today is dramatically different from 20 years ago and with the lines between work and non-work already badly frayed, Gartner, Inc. predicts that the nature of work will witness 10 key changes through 2020. Organizations will Read More …
For the marketing people, a lean presentation is a good time to sit back and relax because its application has absolutely no applicability to them. Their probably right, marketing people are creative, right brained thinkers with a tendency to think they are the only ones to look at the big picture. Sure they understand metrics Read More …
The Six Sigma Marketing Institute in conjunction with Business901 has developed a 6 part webinar series committed to showing a Value Centered approach to creating and driving market share. We will outline the principle of the 5Cs of Driving Market Share and discuss several case studies to include how a wireless telecom provider used the Read More …
There was an interesting post on the Noop.NL blog the other day, The Customer Value Problem: Ditch the Value Stream! He stated: The value stream is a potentially harmful metaphor. I think we should replace value streams with value networks, and customer value with stakeholder value. Again and again I hear people referring to “value Read More …
Claudio Perrone, aka Agile Sensei, is an independent Lean & Agile software development consultant, public speaker and dramatic storytelling journeyman. Currently based in Dublin (Ireland), he offers vital transformational leadership and management experience to help individuals and organizations achieve phenomenal improvements. His current work on Lean Enterprise Architecture is set to enable tighter strategy alignment Read More …
Would like to have additional insights to your customers’ ACTIONS? Maybe, additional insight to your organizations RE-ACTIONS? The benefits of visualizing your processes have been proven over and over again with the practices of Mindmaps, Value Stream Mapping, Process Charts, and other visual tools to include Powerpoint! Through the use of Storymapping, you can extend Read More …