Managing Customer Value
Dr. Eric Reidenbach has been a favorite author, mentor and collaborator with me through recent years. We developed the info-program Driving Market Share where we spent a great deal of time discussing his favorite past time, the subject of value. He has given me the honor of posting his latest article. I have taken the Read More …
From the Coding Horror Blog This leads to Boyd’s Law of Iteration: speed of iteration beats quality of iteration. You’ll find this same theme echoed throughout every discipline of modern software engineering: Unit tests should be small and fast, so you can run them with every build. Usability tests work best if you make small Read More …
Look up velocity in Wikpedia, the free dictionary. Velocity is a quantity in physics which is related to speed. The word may also refer to: Velocity (novel), by US author Dean Koontz Velocity (newspaper), a weekly alternative newspaper in Louisville, Kentucky published by The Courier-Journal Velo-city, a series of bicycling conferences held biannually in Europe Read More …
The company that gets to the customer first, the company that releases the product first, the company that slides in and closes the sale while you are still waiting to get the final specifications, all demonstrate how important speed is to your marketing success. Speed is much, much more than the ability to run your Read More …
How can I accelerate a turnaround or for that matter any implementation? I can’t wait; I have to do it NOW!! The first item on your list is to stop running on overload. Remember, it’s not a matter of time but a matter of priorities. Define your goals and needs correctly, create realistic completion dates, Read More …