thru Adaptive Marketing Practices
We marketers spend our time discussing target market, ideal client, core message but do we really listen to it! Do we take our own advice? That is the question I see many prospects questioning. We preach(ok, speak), give webinars, and even write books on the subjects. But do we ever not friend someone or hesitate Read More …
Is your marketing/sales department operating at peak efficiency? Probably not. Most managers aren’t willing to make the tough decisions necessary to streamline their organizations. if you want to increase productivity, follow this one-week plan, put together by marketing consultant Al Ries; Monday: Make a list of all your current marketing projects, and arrange the list Read More …
I presented the 7-steps to Small Business Marketing Success to a group of small businesses in Marion, IN. It was part of a Small Business Forum put on by the SCORE Counselors, Chapter550. I was quite pleased with the comments, but more importantly what they took from the presentation: Examples of using the internet. Lead Read More …
A review by Ivana Taylor on the new Marketing Plan Pro. A good PR piece for Duct tape Marketing. Remember the definition of PR: A positive mention of your product or firm by a 3rd party. Best Points Practical and easy to use — This is not your corporate marketing plan. It is intuitive and Read More …
Posted by Elizabeth Walker on September 05, 2008 at 09:49 AM | Permalink Fellow Duct Tape Marketing Coach Liz Walker had some great comments on her blog the other day here are the highlights: What’s a Red Flag? It’s a belief our client is basing decisions on, which we have learned time and time again Read More …
I went through an in depth workshop with John Jantsch and the Marketing PlanPro guru’s. To tell the truth when I was looking at the Beta version, I was kind of ho-hum about the whole thing. But this looks pretty impressive as a finished product. Special offer on August 24th Release Date, details coming soon! Read More …