Lessons learned from evaluating a Puppet Theater

I still like toys. So, I still get a few blogs on toys occasionally and this particular one caught my eye. Not because I am in the market for a  Puppet Theater but because of the review and the headings. I thought it lends itself as a great way to evaluate an advertising campaign.

Review: 5 Stars for Wonderful, 1 Star for Terrible:

Assembly: Assembly was it simple or time consuming to create?

Fun Factor: Did customers like it? Did it provide buzz or word of mouth as a result? How far did it extend itself from it natural boundaries?

Educational Factor: Is it educational? Does it encourage other discussion?

Novelty Factor: Was it unique? Seen before? Is it enjoyable?

One additional factor I would add: Does it make you want to have the real thing?

IF you are looking, Mellisa & Doug Deluxe Puppet Theater and the Tiny Toy Testers Review with video can be found here.

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