thru Adaptive Marketing Practices
This video does an excellent job of explaining Scenario Planning. The most common application of is for futuristic thinking and considering the different scenarios that may play out. In the video, it will comment on how this method is used in lieu of forecasting or maybe even when Predictive analytics, no longer work (Podcast, The Read More …
The Process Communication Model (PCM) was developed by Dr. Taibi Kahler and Judy and Joe Pauley have been teaching and implementing this model for over twenty years. I enjoy the simplicity of PCM and the fact that it has been used over such a wide spectrum. Judy and Joe Pauley have written books demonstrating the Read More …
Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die was called by Tom Peters, “the most readable big data book I’ve come across, By far, great vignettes and stories.“ Author, ERIC SIEGEL, PhD, is the founder of Predictive Analytics World and Executive Editor of the Predictive Analytics Times. Eric makes the Read More …
Adam Kahane is an international consultant, facilitating multi-stakeholders and complex negotiations. Best selling author of Solving Tough Problems and Power and Love, he shares his lesson learnt about the need of balancing the two forces of Power and Love. What most people think is that it is the culture that is difficult to change. However, Read More …
I have this on and off relationship with Meditation, NLP and Yoga through the years. An extension of this is the practice of visualization. Many of us will consider this for sports and have at one time practiced the technique of visualizing our next golf shot from behind the ball. Of course, we can argue Read More …
In two recent blog posts, CAP-Do supports Outcome Driven Innovation and Lean Sales Process does not Start at Plan or Build, I discussed how companies that apply Lean to Sales and Marketing think incorrectly in terms of PDCA versus CAP-Do. In summary, we need to change to an outcome based approach and for a Lean Read More …