thru Adaptive Marketing Practices
This is a collection of 30 – Business901 Podcast Transcriptions, called Stacks (see below) through my Issuu channel: Startups & Entrepreneurship A collection of Business901 Startups that includes Saul Kaplan, Alex Osterwalder, Gabriel Weinberg, and Laura Busche. A mixture of new-age thinking with a little sage advice. I ended up with 30 publications in Read More …
Having a website is pretty much table stakes anymore that’s your business card. When, I’m sitting back and I’m looking at the Bullseye Framework, how do I get started? I read your book. I agree with it. There’re 19 different ideas, and now I have my website up. I’m getting a few hits, but I’m Read More …
Would you re-write a book that has sold 35,000 copies in its first year? That is exactly what Gabriel Weinberg, CEO of DuckDuckGo, did with his book,Traction: How Any Startup Can Achieve Explosive Customer Growth. This is an excerpt from next weeks podcast with Gabriel as we help launch the new version of the book next Read More …
I wrote this several years ago and ran across it last night. It was a request from someone that wanted me to create a marketing plan for them. My response is below. I did attach a PDF of the Business Model Canvas with it. Dear Entrepreneur, Thank you for the interest. You have a fantastic Read More …
Related Podcast and Transcription: Applying Lean to UX Joe: You talk about Design Thinking as complimenting Lean UX? Can you expand on that? Jeff: I think there’s a misunderstanding of Design Thinking than perhaps — but Design Thinking, it’s not a methodology for making things pretty. In fact, what it is is a way to Read More …
Jeff Gothelf is a designer, an Agile practitioner with a specific expertise in User Experience culminating in his book Lean UX: Applying Lean Principles to Improve User Experience. His daytime job is currently as Managing Director in Neo’s New York City office. Previously, Jeff has led teams at TheLadders, Publicis Modem, WebTrends, Fidelity, & AOL. Read More …