Tom left me thinking about the cloud and the possibilities in a totally different way. It’s not about technology. It’s about how we collaborate, work, influence and experience the world! Thomas Koulopoulos, author of Cloud Surfing: A New Way to Think About Risk, Innovation, Scale and Success (Social Century) is my guest in this Thursday Read More …
Wouldn’t it be great to be able to connect all your marketing activities to their impact on sales revenue? Wouldn’t it be great to remove the guess work from putting your marketing plans together? Over the last 20 years, Guy Powell of demand ROMI has done just that in senior level sales & marketing across the Read More …
Salman Khan talks about how and why he created the remarkable Khan Academy, a carefully structured series of educational videos offering complete curricula in math and, now, other subjects. He shows the power of interactive exercises, and calls for teachers to consider flipping the traditional classroom script — give students video lectures to watch at Read More …
The secret to connecting with consumers in a fragmented, chaotic marketplace, then, lies in how businesses collaborate with customers. WIKIBRANDS: Reinventing Your Company in a Customer-Driven Marketplace (McGraw-Hill; January 2011) by Sean Moffitt and Mike Dover builds on a breakthrough, multimillion-dollar marketing research program initiated by Don Tapscott, technology guru and author of Grown Up Read More …
From the McGraw-Hill Press Release: Social Media. Brand Collaboration. Content aggregation. Microblogging. User-generated content. And the list goes on… It’s been said that business is in the midst of the customer-centric marketing revolution—a trend which points toward business treating brands less like “property” and more like an extension of an organization’s values. The upshot is Read More …
Pascal Pinck appeared on the Business901 podcast, A Strategic Collaborator’s use of Personal Kanban and he thought this image of his Personal Kanban board might add to the conversation. Personal Kanban Board Pascal Pinck works as a Strategic Collaborator with individuals and teams who face high levels of uncertainty in their market context About: Personal Read More …