Prototypes provide a Pathway for Connecting with Customers

Prototyping is a way to introduce our products or services in a very disarming way. It is a way of saying, “I respect your opinion.” Creating that empathetic connection with others can have a profound impact on your company. We all prefer to buy services from people that we perceive to be experts in their Read More …

If You Want to Invent a Better Shovel, Start Shoveling!

This is the Idea (Ideate) stage, the fun part. We get out a bunch of post-it-notes, colored pencils and leave our creativity loose. Or do we… If you want to invent a better shovel, start shoveling! What sparks the flash of brilliance? How does groundbreaking innovation happen? Answering in his infectious, culturally omnivorous style, using Read More …

Innovators Congenital Myopia

It’s all about breaking the old business model and innovating new models. In with the new, out with the old is every innovator’s mantra. The perfect example is Dean Kamen. You remember Dean, don’t you? He had this product called the Segway that was ready to revolutionize the way we traveled in cities. However, it Read More …

Kansei Engineering the Unknown Discipline

Why don’t we hear about the emotional engineering discipline of Kansei? Why is that? As Design Thinking and Service Design have moved to the forefront in many organizations, we seem to have forgotten about this method. It is so unfamiliar, that I feel a need to define it first: Kansei is a Japanese term with Read More …

Can Entrepreneurship be taught?

Disciplined Entrepreneurship: 24 Steps to a Successful Startup author Bill Aulet said this in an upcoming Business901 Podcast: Bill: There is an enormous need for this. We’re already into, you know Joe, this is two weeks out and we’re going into our second printing. I have been blown away by the demand for this. I Read More …

6 Minutes to Facilitation Expertise

The story of Austin’s Butterfly with Ron Berger is one of the best lessons I have seen for continuous improvement. It applies the principles of iterations, collaboration, and feedback. Austin was able to improve the last effort dramatically and, as a result, did not even have to Pivot. The insights by the participants and their Read More …