Managing Customer Value
One of the first introductions most of us have to Lean is through the term Gemba. Gemba means “the real place.” In Lean terms, we usually view it as “the place where work takes place.” When we try to solve problem, or as I like to say in appreciative terms, improve the process, we should Read More …
Would you like this delivered to your inbox? Next week, the Business901 Blog will host an abridged version of our Leans Sales and Marketing online workshop. Each day, the blog post will include a brief introduction, short video, workbook page and recommended reading. On Monday, February 11th, the program will start and follow this outline Read More …
Lean Sales and Marketing is just not another extension of Lean into another area of business. If you think that way, you will be marred into product dominant thinking. You must recognize Lean as the pathway into Service Dominant Logic Thinking (Vargo and Lusch (2006)). Lean is used as the vehicle to deliver effective and Read More …
A service-centered view is inherently customer oriented and relational. – One of the ten foundational principles of SD-Logic When asked, most organizations will say they are customer centered and/or service centered. However, many of us have a problem even defining what that means and as a result putting it into actual practice. In The Service-Dominant Read More …
I was going to name this blog post, Why Toyota should visit Virginia Mason? However, since I have never been to Virginia Mason (a Leader in Lean Healthcare) or Toyota, it would be pure conjecture on my part. Instead, I decided to base my blog post on a discussion that I had with Dr. John Read More …
In a past blog post, Include a Fluff Cycle in your Day, I recommended a little mindfulness. I said; Every Lean Enterprise practices all kinds of cycles with PDCA being the most prevalent. But has anyone ever asked you to include a Fluff Cycle? My idea of a Fluff Cycle is a deliberate effort to Read More …