The Answer to the Challenger Customer: Schwerpunkt

This weekend, I read the new book The Challenger Customer: Selling to the Hidden Influencer Who Can Multiply Your Results, from the same group of people that brought you the books, The Effortless Experience. and The Challenger Sale. A short summary of the story is that it addresses the complications of selling to a committee and of course, the Read More …

The 3 Legs of an Agile Business Practice

An Agile Business must have three pillars to stand on Process Agility, Technical Agility, and Personal Agility, says Patrick Waara of ResponseAgility. Patrick was the first and only Software Design for Lean Six Sigma Master Black Belt in Xerox Corporation before launching ResponseAgility. He is also a certified Lean Six Sigma Black Belt, certified ScrumMaster, Read More …

Determining Your iCustomer Level

Part of The Lean Minute Collection on YouTube If the customer interaction (iCustomer) is an important part of marketing you should be able to measure it. Related blog posts: What is your iCustomer Level The 7 step Lean Process of Marketing to Toyota Lean Engagement Team (More Info): The ability to share and create knowledge Read More …

The Practice of Personal Agility

Patrick Waara was the first and only Software Design for Lean Six Sigma Master Black Belt in Xerox Corporation before launching ResponseAgility.  Patrick has more than 30 years of experience in software and IT, including software development, web development, systems engineering, project management, networks, and IT infrastructure. He is my guest in my next podcast Read More …

Mapping Scenarios for Service Training

Part of The Lean Minute Collection on YouTube A short out-take on how to start thinking in scenarios for training front line service, support people. Lean Sales and Marketing: Learn about using CAP-Do