thru Adaptive Marketing Practices
I always use a terminology that you need to be playing in the customer’s playground. What I mean by that is that you or your organization need to be participating in the activities where your customers are participating. That point of use or where they are trying to get their job done. I asked Joe Read More …
In a past podcast, I asked Doug Lipp a world-renowned speaker and acclaimed expert on Disney and explained in his book Disney U: How Disney University Develops the World’s Most Engaged, Loyal, and Customer-Centric Employees; In your work, you try to pass on the Disney way to others? How tough is that? Doug: It Read More …
To sustain growth, companies need to discover their next S-Curve. But few have a repeatable process for uncovering new opportunities before their core business stalls. The Curve Ahead: Discovering the Path to Unlimited Growth offers a practical approach to sustaining long-term growth. It describes how growth companies can build innovation into the rhythm of their Read More …
Design For How People Learn (Voices That Matter) jumped off the shelf at me when I saw this one key theme, The Learner’s Journey. See what author Julie Dirksen has to say about it in this Business901 Podcast. Julie is an independent consultant and instructional designer with more than 15 years of experience creating highly Read More …
Next week, I have the pleasure of discussing the book, Design For How People Learn (Voices That Matter), with author Julie Dirksen. When first deciding on purchasing the book one key theme jumped out at me, The Learner’s Journey. See what Julie has to say about it: Julie Dirksen: Good morning. The Learner’s Journey is Read More …
Have you ever noticed how a founder can so naturally tell the organization’s story and how others flounder when given the opportunity. Last week I discussed this seeminlgy simple but so difficult task with author, Dan Portnoy. Dan recently wrote one one of the best introductions on how to tell your story as a For-Profit or Read More …