thru Adaptive Marketing Practices
This is part 2 of a 3 part series on Determining your customer perspective – Can you satisfy these customer segments? As I mentioned previously, all customers behave and act differently. The personal contact that they receive from your organization should certainly attempt and make them feel that way. However, at some point and time Read More …
First answer the question: What do you have to do? Get Found Online: To run a successful online business, people need to be able to find your website. You must improve your visibility. Improve Your Traffic: You must use customized SEO and Social Media tasks that help you boost the number of visitors to your Read More …
I am working and creating some examples for the Lean Marketing House, and I wanted to create several A3 reports on several pieces of the foundations. As I was struggling to get started, I remembered what my first Lean teacher told me: Start with 5S so that you don’t spend your time on anything wasteful Read More …
I think John Jantsch’s description in his post yesterday on the Duct Tape Marketing Hourglass was very thought provoking and is one of things that he had written about in his book that not only has proven the test of time but have proven very correct in practically any kind of media, online and offline. Read More …
Glenn Whitfield serves as Director of Dean Dorton Ford‘s Process Improvement Services group based out of the Louisville office. Glenn was my guest on the Business901 Podcast and we had the opportunity to discuss DDF’s methodology for improvement within an organization. Their methodology concentrates on a Value stream Analysis to determine their clients individual needs. Read More …
Bob Sproull was my guest on the Business901 podcast. Bob is an experienced manufacturing executive with a distinguished track record of achieving improvement goals in Manufacturing, MRO, Quality, Product Development, and Engineering. His experience base ranges from low-volume custom products (truck bodies) to process industries (tires) to service industries (Maintenance, Repair and Overhaul). He is Read More …