thru Adaptive Marketing Practices
The other day, I wrote about all the Maps in Service Design. Right or wrong, there has to be a reason we like all these maps. I think the idea of doing one is attractive to most but after starting the process many people get hesitant, the questions get hard. Whether we are mapping in Read More …
Marc Stickdorn is one of my favorite resources on Service Design. Even without that endorsement, he has earned his recognition as the co-author of This is Service Design Thinking. Marc appeared on the Business901 podcast, Service Design Thinking Podcast with Marc Stickdorn. Below is an excellent presentation on Service Design with a little Service Dominant Read More …
Are you considering Open Innovation? Are you considering co-creation? What about co-producing? Are you ready? Are you trying to grow your Social Community? I don’t have answers today but Clay Shirky, author of books like Cognitive Surplus: Creativity and Generosity in a Connected Age and Here Comes Everybody: The Power of Organizing Without Organizations discusses Read More …
There seems to be as many maps in the Service Design world as there is time in the Lean world. Have you ever thought of how many different types of time, there are in the Lean World? Lean has an infatuation with time: Lead Time, Takt Time, Cycle Time, Machine Time, Process Time, Value Add Read More …
I found this talk fascinating. Being mindful of hearing is seldom considered in design and is an area that service design should consider when designing the customer experience. Because of poor acoustics, students in classrooms miss 50 percent of what their teachers say and patients in hospitals have trouble sleeping because they continually feel stressed. Read More …
Chesbrough is to open innovation what Christensen is to innovation in general, and his concepts and ideas are spot on. Chesbrough is the executive director of the Haas Center for Open Innovation, rethinks the concept of open innovation to tackle a new economy. In his new book, Open Services Innovation, Chesbrough offers the tools to Read More …