Managing Customer Value
The brilliant part about the Kata is that it lays out a method and a routine, and if you follow the routine, you can learn it by yourself. I mean it takes some discipline in doing it, but it’s not rocket science. It is asking before telling. It’s observing, before doing it yourself and it Read More …
Purdue Foundry is a hub to transform innovators into entrepreneurs. It is a place that Purdue faculty, staff and students find fast, effective ways to move their ideas to the marketplace. The Foundry focuses Purdue’s vast resources to accelerate and improve advancement of Purdue ideas and innovations that are changing the world. My podcast guest Read More …
Some kids learn by listening; others learn by doing. Geoff Mulgan gives a short introduction to the Studio School, a new kind of school in the UK where small teams of kids learn by working on projects that are, as Mulgan puts it, “for real.” One theme I keep hearing over and over is engagement Read More …
That’s right the old Mantra; Faster, Better, Cheaper is the norm nowadays. It really is not separating you from the crowd, it is only the average. How are you going to build Market Share? How are you going to be increase revenue? When you are only average? People start utilizing methodologies like Lean and Six Read More …
You have been struggling for a while and now the recession is really hitting hard. You are starting to wonder… Where have my customers gone? Are my competitors just buying jobs? How can I cut expenses? It seems like a lot of people standing around? How did I get here? That is precisely how a Read More …
Do you ask this question before your start a marketing campaign or project? Sometimes it is really hard to come up with a number or a goal, but should we not try before doing it? I hear more people discussing why you should not measure things rather than why you should. But I think it Read More …