Managing Customer Value
Author of Subscription Marketing: Strategies for Nurturing Customers in a World of Churn, Anne Janzer, is my guest on the Business901 podcast. We discussed how marketers can manage the disruptions of the subscription economy. Listen/Download MP3 Business901 iTunes Store Mobile Version New Accessibility for the Business901 Podcast
If I had to pick one thing that I have liked in the Microsoft Suite of products in recent years, I would without question say it is the “Smart Art” feature that is incorporated in many of their products. I especially enjoy the aspect of creating numerous flow diagrams very simply and by typing text Read More …
Anne Janzer is the author of Subscription Marketing: Strategies for Nurturing Customers in a World of Churn, which she wrote to help marketers managing the disruptions of the subscription economy. Excerpt from next week’s Business901 Podcast: Joe Dager: We all know it’s easier to maintain a customer than trying to obtain a new one. In Read More …
People sometimes try to get too much from experimentation. They think it will do more than it really is meant to do. Experimentation should be considered when we want to compare a small number of alternatives to select the best. Even if we do, experiments don’t normally generate new options and don’t typically optimize anything. They Read More …
Debbie McAllister of Hansei Coaching helps healthcare leaders through the heart and mind transformation of becoming a teacher so that they can develop their people into engaged problem solvers using the Plan Do Study Act (PDSA) cycle to eliminate patient harm. She uses the Lean foundation of respect for people, servant leadership, and intuition to integrate Read More …
A collection of Business901 Podcasts that center on a Kaizen Event and the steps leading up to it. I have included a few meeting and communication transcriptions that I thought would prove beneficial. As of this writing, there are 13 transcriptions included. Kaizen Event Stack Stacks are a new way to organize your own publications, as Read More …