thru Adaptive Marketing Practices
In this week when we are talking about growth can we ignore the fact that it is more difficult to grow than it has been. The US economy has been expanding wildly for two centuries. It is no longer growing, in fact the last seven years there has been a decline. Robert J. Gordon is Read More …
Are you looking at growth strategies from a customer’s viewpoint? This past week I have referred to the concept of Service Dominant Logic several times and how your value proposition can be viewed from the point of use. This type of thinking opens up a new context for innovation and growth. It moves you past Read More …
The Budget is truly the Fuel for Growth When you view most budgets they are almost always cost-related with little identification for resources that clearly set aside for growth. How do companies stop being innovative? Why do companies stop growing? Many simply stop planning and budgeting for it. The budget is truly the fuel for Read More …
If you are successful at implementing Lean, it is simply not Lean. It’s yours. I first studied TQM back in nineteen-eighties which served as my precursor for Lean. Along the way, I was primarily influenced by Six Sigma, Theory of Constraints and Systems Thinking. I always found my roots and practices best associated with Lean. Read More …
The first step in the 5 Cs of Driving Market Share is identifying specific products or markets that offer the organization its best options for growth. You will learn how to evaluate products and markets using metrics such as current market share, market growth rate and competitive intensity to assess the best targets for the Read More …
Organizations need to change from a customer satisfaction focus to a customer value focus. The Five C’s of Driving Market Share serves as the template for this transaction. Turning the power of Six Sigma outward and focusing on growing market share will provide infinite number of value laden projects for the Six Sigma Black belts Read More …