Managing Customer Value
Purposes, Processes and People are my Lean 3Ps when I am considering, designing or creating a value proposition. First of all, the typical Lean 3P Process can actually be viewed as a Lean Program Management system and is a great way to institute change within a program. However, let me put the Lean Marketing spin Read More …
Dr. Eric Reidenbach has been a favorite author, mentor and collaborator with me through recent years. We developed the info-program Driving Market Share where we spent a great deal of time discussing his favorite past time, the subject of value. He has given me the honor of posting his latest article. I have taken the Read More …
Dr. Eric Reidenbach has been a favorite author, mentor and collaborator with me through recent years. We developed the info-program Driving Market Share where we spent a great deal of time discussing his favorite past time, the subject of value. He has given me the honor of posting his latest article. I have taken the Read More …
I think the terms Product Development, Product Marketing and Product Managers have become obsolete. This is not new thinking on my part, see past blog posts: Do You Know the Right Job For Your Products? or Will Product Managers embrace Open Innovation? or not even, so I can promote Lean Service Design. If you have Read More …
Canadian-born Cory Doctorow has held policy positions with Creative Commons and the Electronic Frontier Foundation and been a Fulbright Fellow at the University of Southern California. He is a co-editor of the popular weblog BoingBoing (boingboing.net), which receives over three million visitors a month. His science fiction has won numerous awards, and his YA novel Read More …
Thomas Koulopoulos, author of Cloud Surfing: A New Way to Think About Risk, Innovation, Scale and Success (Social Century) was my guest on the podcast, The Next Step in Cloud Computing–Humans. Tom is the author of eight books and founder of Delphi Group, a 20-year-old Boston-based think tank, which was named one of the fastest Read More …