I have been impressed by Xerox’s adaption of Lean Six Sigma both internally and externally. Maybe more so by their use of the Lean Six Sigma methodology in the marketplace to create, differentiate and widen their value proposition. An example of this is the Xerox initiative of Swarming. Xerox leveraged the Agile Scrum process – Read More …
Discovery Call to be held on October 20th for interested parties The Six Sigma Marketing Institute is hosting a discovery call for interested parties that are looking to join their network. Founder of the Six Sigma Marketing Institute and creator of the 5Cs of Driving Market Share, Dr. Eric Reidenbach will outline the Licensing program Read More …
In my journey over the past few years to bring a Continuous Improvement philosophy to marketing, I have primarily focused on Lean and identifying the individual Value Streams though segmentation. Lean was a much easier methodology to implement and utilize. As I continued with a customer, I found the Six Sigma toolbox provided me a Read More …
My podcast with Dr. Reidenbach was about achieving Best in Market Status. He has outlined this strategy in the book Best in Market where he details a process for assessing how organizations targeted product/markets define value and how this information can be delivered to key operational and strategic areas of their business. The Best in Read More …
I am intrigued by simplicity. How do you create your presentations? Or maybe if you are a Six Sigma Black Belt, your storyboard? Do you lay all your analysis, maps and charts and then create your slides? Good video describing a very similar process that I use in creating a presentation. Ben and Paul demonstrate Read More …
If your organization has created a Six Sigma Storyboard and you would like to share your project success with others, I would enjoy promoting it free of charge. You would be interviewed about the project and storyboard. A podcast or even a Video podcast will be created which will post to my Pod-site, Blog and Read More …