The Business Model Canvas is an analytical tool outlined in the book Business Model Generation. It is a visual template preformatted with the nine blocks of a business model, which allows you to develop and sketch out new or existing business models. This book has sold over 220,000 copies the past two years and has established itself as one of the leading sources of modeling for both startups and established businesses.
I have found it to be challenging for many companies to document and developing a consensus on Standard Work of a service product. It will meet resistance, but it is the one thing that can have a significant impact, almost immediately. I am not talking about developing call scripts, checklist, etc. I am talking about characterizing how we do things or in other words, provide clarity. At that point, best practices will surface and a few bad ones will be obvious even to the naysayers.
Many will want to jump into Lean Practices of Value Stream Mapping, Process Mapping and even Customer Journey Mapping as the first step, start improving a process. I think that is too cumbersome. I use the Business Model Canvas as my first step. The nine blocks that make up this canvas provides the organization the necessary structure needed. This video will explains how to complete and use the canvas:
Alex’s Website: http://www.businessmodelalchemist.com
Post from Alex Osterwalder discussed in the Business901 Podcast – The Customer-Value Map
Download both of these and tape to your wall!
Empathy is a major differentiator between the traditional process methodologies of Six Sigma, and I say this tongue–in-cheek, Lean. Many times when you review Design for Six Sigma, Lean Startup, Lean Product Development, and Lean Design (the list goes on), seldom when you search (like never) the index of the book will you find the words Empathy. I think that is a major difference in Design Thinking, Service Design and as I like to call it, EDCA.
That word empathy is a hard thing to practice. Some people may say you are born with or raised with it. I think you can acquire it, but it takes a different set of listening skills than most of us develop. In the book, Real Influence: Persuade Without Pushing and Gain Without Giving In, the authors introduced me to the Ted video below. In this demonstration, deaf percussionist Evelyn Glennie illustrates how listening to music involves much more than simply letting sound waves hit your eardrums.
To truly understand and connect with others, we need to hear the music they hear and take time to appreciate it, even if it’s not our melody we’re hearing ourselves.
Listen both what they say and how they say it – their tone, pace, pitch, volume, variability, and rhythm. Also, in every important conversation you have to ask yourself: What is not being said?