I am going to print a trillion dollars to make it through the next couple of years. That is good sound advice that I can give you and let YOU IMPLEMENT IT! If you pull it off, I can be the hero. By the way can I have a referral?
Oh, you want an alternative strategy, then deal with reality. Take you budget, reduce your sales income, balance your expenses and get efficient so you can make money. The most important requirement to be successful right now is common sense. You are embarking on a journey that will make your company more successful than it ever has been.
Start think like a turnaround, it is not hard, put yourself in survival mode now. Begin by asking 4 simple question:
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Determine where you are at now in each category and from each perspective. The categories you can start with are Financial, Human Resources, Customer, Product/Services.
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Create your vision. Where do you want to go and don’t be afraid to think long term. Where would you like to be in 3 to 5 years.
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How are you going to get there? What strategies are you going to use. There is lot to this step and you may find out a few of these do not work but you must get them in place and carry them out.
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Set your objectives and measure them. Hint: If you can’t measure them, quit doing them. This will be the one thing that will keep your on course.
That is it. Now, I could probably throw in action plans to carry out the objectives but here is the real secret: I just described the One Page Business Plan to you. Go out and build one for each department, for each person and your company will survive and you will not have to spend a trillion dollars to do it.