Start with A3 for Continuous Improvement in Sales and Marketing

Certainly in these days of information overload and web analytics we have more information than ever before to make our decisions with. I believe that this data is extremely important and needed to manage your company and your marketing. This data along with most financial data is all past tense. It tells a little of Read More …

Why A3 Why Now in Lean Thinking

Mike Osterling, the President and Principal Consultant at Osterling Consulting was my guest on the Business901 podcast and our discussion centered around A3 problem solving and A3 thinking. Mike is a long-term Lean Practitioner and an interesting thought on his initial comment in the podcast when I asked, What he has been doing since I Read More …

A3s for Special Causes, Lean for Haiti

January 12, 2010 marked the one year anniversary of the earthquake that devastated Haiti. A fellow Lean Blogger, Mark Graban of http://leanblog.org was fortunate to meet a special person – Russell Maroni, an x-ray tech at Akron Children’s Hospital. He volunteered in Haiti for 15 days in February 2010 as part of the earthquake relief Read More …

PDCA Cycle introduction to Lean Marketing

The Deming Cycle or The Plan-Do-Check-Act (PDCA) model is a proven framework for implementing continuous quality improvement. It originated in the 1920s with Walter A. Shewhart. These four steps provide the framework for continuous improvement. The PDCA cycle basically starts with a plan and ends with an action in accordance to the information learned during Read More …

Have you been told to increase sales this year?

Increasing or sometimes just maintaining sales is a major challenge for a company these days. Many companies will receive an edict that we want to increase sales 10% this year. But really how are you going to do that? The mechanics are one thing. Gaining consensus and understanding is a totally different thing and maybe Read More …

The Nuts and Bolts of A3 Thinking

Daniel Matthews is an expert trainer with 30 years of training experience including Lean implementation and Training within Industry (TWI). He has spent fourteen of those years with the Toyota Company where he created and made use of the A3 as a core component of continuous quality improvement. Dan is the author of The A3 Read More …