Big book of Marketing Interview

I had the pleasure of interviewing Anthony Bennett editor of the new book, THE BIG BOOK OF MARKETING released in January 2010 by McGraw-Hill on the Business901 Podcast. The book is based on material developed for one of Georgetown University Business School’s most popular marketing courses, THE BIG BOOK OF MARKETING is a unique and Read More …

Business Plan Mistakes

Affiliate Post of the Week: Business Plan Mistakes By Palo Alto Software, Inc. Often you may hear about what a business plan consists of. While including the necessary items is very important, you also want to make sure you don’t commit any of the following common business plan mistakes: 1. Putting it off: Don’t wait Read More …

Gathering Information For Your Plan

Affiliate Post By Palo Alto Software, Inc. A common problem people encounter when writing their business plan is finding information about their business industry and competitive companies. Fortunately, in recent years the Internet has made information gathering simple and easy, but sometimes the best information is found much closer to home, with real people, in Read More …

SBA Interest Rates at Record Low

SBA Says Interest Rates at Record Low for Small Business Borrowers The Small Business Administration’s (SBA) 504 loan program is currently providing long-term, fixed rate financing for commercial real estate at the lowest interest rate since the program’s inception. This low rate, coupled with the new fee reductions provided by the Congressional stimulus bill, led Read More …

WoMEN: What Mom Entrepreneurs Need

The third installment of the "WoMEN: What Mom Entrepreneurs Need" teleseminar series offered by Lara Galloway, The Mom Biz Coach. The WoMEN teleseminar series continues Tuesday, April 28th at Noon ET with Lara Galloway interviewing Melodie Lane, a single mom of four children and National Marketing Manager for the One Page Business Plan Company. You Read More …

Business Plans for Mompreneurs

In this May 21st Workshop You’ll Learn:  The 5 essential ingredients every business plan must have to be successful. How to write a vision statement that graphically describes your business in two sentences or less. How to create a mission statement that attracts your ideal customers. How to design quantitative business and financial objectives that Read More …