Managing Customer Value
Launching a new product or service? You’ll need a go-to-market (GTM) strategy. But what is a go-to-market strategy? Simply put, a GTM strategy is a comprehensive plan businesses use to introduce a new product or service. It’s like a roadmap that guides you from product development to market success, helping you navigate through the complex Read More …
I think Lean is the best way to scale a company. Not only does it gives us that inside and outside learning perspectives, but it also helps us manage three Lean learning concepts; SDCA, PDCA, and EDCA. It allows us to dedicate a portion of our work to what we are doing well (SDCA=Standard Work), Read More …
Why not simplify the process and use an established methodology, a way of thinking to your business? Don’t leave good ideas fail because of a poor process. Processes are not easy. Change is not easy. Lean will not offer you a step by step process to make growth work. Lean only offers a better opportunity Read More …
How does Lean flow in your mind? In your practice of it? Below is a 5-minute video on my initial thoughts. Additional information is available in this LinkedIn article: http://bit.ly/2xG85jK YouTube: https://youtu.be/o9o8M45aYLg
There are a lot of different ways to get started with process mapping, but I have found one of the easiest, and most useful is in developing user stories versus the old SIPOC method of Suppliers-Inputs-Process-Output-Customer. Though I am a big believer in a SIPOC, it just I not the right tool for everyone. Especially Read More …
Most people can see and solve a problem, and certainly an organization can do that. What salespeople should try to discover are the patterns that are associated with the product/service that they provide. In Henry Cloud’s work,Boundaries: When to Say Yes, How to Say No to Take Control of Your Life, he discusses two types Read More …