A great underutilized resource for small business is SCORE. They have a Small Business Success Podcast Series which has some excellent material monthly. And what is great about the podcast is that they are short enough, many are only 6 to 8minutes, that you can get a mini-briefing on the subject matter. Browse around their Read More …
A simple add on feature to Marketing Plan Pro that is available to you: Improve your marketing plan with five years of financial statements, key business ratios, and more data for your industry and locality It’s a question we hear all the time. Where can I find the market research data that I need to Read More …
In my previous post on Lean Six Sigma marketing , I had stated that it measuring the process and gathering the data that is associated with the problem, was the 2nd step in building a Lean Six Sigma marketing process. I also stated that in the Duct Tape Marketing planning system that the Lead Conversion Read More …
I was listening to Groundswell this week and they made an excellent point that I felt should be elaborated on. They simply state that you do not own your brand, your customer does? Not Hershey, Not McDonalds, Not GM, but the customer. I have always been a proponent of telling people the best money they Read More …
Chris Brogan had a great post about making a conference dashboard on IGoogle. I would assume everyone has that, but if you don’t it’s free and it is on Google. But what I have done lately is used this concept as one of my home pages. This way I have over on the right my Read More …
I am becoming a big, big fan of Nancy Duarte’s material. She has made my presentations better! What more can I say. If you give any type of presentation take a look at the link for the last webinar below. Good Stuff. The book Slide:ology is pretty good too. The last webinar I did for Read More …