Are you looking for a new way to bring your strategic plans to life? Do you want to make sure your strategy is implemented in the most effective way possible? Crafting an effective strategy activation program can help you do just that. Strategy activation is the art and science of persuading people to align around, engage Read More …
The success of your products relies heavily on your distribution channels. Your pricing strategy determines how well your products sell from wholesalers to retailers. However, setting fair product prices across different channels can be tricky and complicated. It requires a balance between maximizing profits and staying competitive. Therefore, having pricing guidelines for your distribution channels Read More …
To create a successful marketing event ecosystem, one must understand what one is. A marketing event ecosystem collects isolated events to achieve a common goal. Each event in the ecosystem must be carefully planned and executed to contribute to the success of the whole. There are three key components to a successful marketing event ecosystem: Read More …
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