Best in Market has really become a myth in today’s world. These companies that believe this are typically product focused and determine their position by the amount of features and benefits that they have over the competition. Many times market share is not a consideration. It is also believed that continuous improvement on processes, people Read More …
Seldom will you hear me utilize the phrase from the Inside-Out. In fact, after discussing Visioning in most workshops I pass out some (play) guns and ask to be shot if they hear those words at any time the rest of the day. However, there is a time and place to view sales and marketing Read More …
I think most organizations have the opinion that if we improve they will make more money. They think through operational improvements or becoming better, faster, cheaper in itself is a winning formula. There are a few basic problems with that premise: You have to improve at a faster rate than your competition. You have to Read More …
Continuum and the AIGA convened a group of top business leaders and innovators from a variety of backgrounds and industries, including Disney, Facebook and Zipcar, to discuss how designing a service experience with purpose can transform a company’s image and make people’s lives better. Designing Better Service Experiences from Continuum on Vimeo. Watch this at Read More …
Sara Lewis, the Managing Director of Appreciating Change, a psychological change consultancy focused on helping leaders and managers achieve positive change in their organizations was my podcast guest. She is the author of Positive Psychology at Work: How Positive Leadership and Appreciative Inquiry Create Inspiring Organizations and one of my favorites, Appreciative Inquiry for Change Read More …
In my post Lean needs Marketing, more than Marketing needs Lean!, I found a striking resemblance between the Toyota Supplier hierarchy depicted by Liker and Meier (The Toyota Way Fieldbook) and the Economic Pyramid model of Pines and Gilmore (The Experience Economy). I was intrigued how that fit into the discussion that the authors of Read More …