Managing Customer Value
I receive Mark Joyner’s daily e-mails and enjoy the sayings he has posted each day. Today’s was: Our Mystery Woman also had this to say: “Nobody cares if you can’t dance well. Just get up and dance. Great dancers are not great because of their technique, they are great because of their passion.” Mark Read More …
I also would like to add that in my product launch packages we institute the 1 step at time approach. Making incremental steps allow you to measure results very easily and actually build a repeatable process that can be used over and over again. Though, we all recognize that no product launch is the same, Read More …
I am pitching to a couple of manufacturers to set up a blog with their service people to cut and paste their emails, service reports, etc. into a blog categorized by product. Have their customers subscribe to get updates on products and to see problems others encountered with like equipment. I think it is great Read More …
You cannot make it any easier than this, Great video! Technorati Tags: RSS in Plain English,leelefever,RSS
Enclosed are my notes from the Duct Tape Marketing Coaches Excellence Series broadcast today with David Meerman Scott, author of the New Rules of PR. He has just published a new book, Tuned In. But first read what he had to say: Public Relations is defined as how your organization deals with the public. Can Read More …
Tim Berry’s new book, The Plan as You Go Business Book , doesn’t say there is no plan, they are his livelihood, but once you read Tim’s book, you’ll understand that there’s a different way to think about and do business planning. I am just setting down to read this copy this week…maybe this weekend, Read More …