Selling in a Recession will have a Long Tail

Neil Rackham author of SPIN Selling, (what I consider one of the top books ever written on selling) discussed recession selling strategies in this video. Whether we are coming out of this recession or not, I believe this recession will have a long tail and has changed the landscape on how we sell. This video points out some key points for now and in the future that your sales team will have to address.

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