Blogging Mistakes

David Meerman Scott wrote a great blog on blogging mistakes . If you want to see some classic examples just read a few of mine! I think the most important advice I give to anyone though is to be someone. Bloggers are known to have opinions. Make sure you don’t leave yours on the desk. Read More …

Marketing Plan Implementation

I presented the 7-steps to Small Business Marketing Success to a group of small businesses in Marion, IN. It was part of a Small Business Forum put on by the SCORE Counselors, Chapter550. I was quite pleased with the comments, but more importantly what they took from the presentation: Examples of using the internet. Lead Read More …

Marketing Plan Pro Review

A review by Ivana Taylor on the new Marketing Plan Pro.  A good PR piece for Duct tape Marketing. Remember the definition of PR: A positive mention of your product or firm by a 3rd party. Best Points Practical and easy to use — This is not your corporate marketing plan. It is intuitive and Read More …

Forgetting the Obvious, TQM & SCORE

Sometimes, I forget the obvious. Does that ever happen to you? Much of my background has always been predominantly in Small Business, manufacturing, process equipment and even defining it further in construction related fields. As, I was organizing my TV show content, I looked at two organizations, Fort Wayne SCORE and NIBAC, formerly the TQM Read More …

Should you be paying attention to blogs!

Over 12 million American adults currently maintain a blog. More than 147 million Americans use the Internet. Over 57 million Americans read blogs. 1.7 million American adults list making money as one of the reasons they blog. 89% of companies surveyed say they think blogs will be more important in the next five years. 9% Read More …

How To Respond To A Blog Crisis In 5 Steps

Companies always question whether thye should blog or but the real message is that they need to be to combat any negative that may be out there. They also need to be set-up with their Google Alerts to get any and all things being said about them on the web. But is something bad is Read More …