Managing Customer Value
Robbie Kellman Baxter is a long-time advisor to some of the most popular membership-based businesses and author of the recent book, The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue. Membership surpasses subscriptions, sharing, and meshing – it’s about appealing to the human needs of a changing population. Download Read More …
Most of us recognize SDCA and PDCA as tenants of Lean Thinking. Standard Work (SDCA) creates a can-do attitude and frees up time for problem-solving. Applying Continuous Improvement (PDCA), allows you to “see” opportunities for improvement and leverages the resources in your environment. I like to use the term EDCA learned from Graham Hill to Read More …
Listening to the customer is giving the customer status and importance and sends the message that their opinion is worthwhile. If you take the time for customers to see problems for themselves and think through solutions, they will more than likely work with you in implementing and fixing the problems should they occur. It is Read More …
One of the common message these days about sales cycles is that you are not invited to the table till 60%of the sales cycles is over. Of course, ideally we would want to be in earlier in the cycle and be part of finding the solution with the customer. All that co-creation, collaboration and trust-based Read More …
An excerpt from the Podcast and Transcription: Project Thinking In Configuration Management Joe: Should every part of an organization have a configuration management system then? Jon Quigley: It should have some kind of change. It should identify the things that matter down the stream or that have to be coordinated and the things that impact Read More …
Are you waiting for your next performance review? Most salespeople get one every quarter and sometimes every week in the form of a commission check. However, do you spend time self-evaluating yourself? Do you have a structured method to take an objective look at yourself? Here is a short list of questions derived from a Read More …