thru Adaptive Marketing Practices
Jeff Gothelf is a designer, an Agile practitioner with a specific expertise in User Experience culminating in his book Lean UX: Applying Lean Principles to Improve User Experience. His daytime job is currently as Managing Director in Neo’s New York City office. Previously, Jeff has led teams at TheLadders, Publicis Modem, WebTrends, Fidelity, & AOL. Read More …
The Role of Sales and Marketing is changing in every organization. The success of Lean on the operational side has influenced management to seek the same culture across the entire organization to include sales and marketing. They aspire for a true Lean Enterprise. How, do you achieve this? Do the principles of continuous improvement and Read More …
A force is defined as a push or pull that changes an object’s state of motion or causes the object to deform. In nature, there are four fundamental forces (courtesy of the University of Tenn): The strong interaction is very strong but very short-ranged. It acts only over ranges of order 10-13 centimeters and is Read More …
How has Lean Startup principles change your thinking about the basic Agile principles or are they one and the same? -jd Jeff Gothelf: Usually we’re treading into a conversation where I haven’t seen enough public discourse on it yet. The conversation is why are people hiring Agile today, versus why people hired Agile 10 years Read More …
When we talk about Lean and Six Sigma, it takes a certain amount of expertise to implement it. How do you visualize taking Lean and/or Six Sigma through the government? I mean, it’s in pockets right now, but do you just grow from them pockets? Or how do you visualize that getting expanded in government? Read More …
If someone was looking at starting a collaborative in any field, Healthcare, Manufacturing, could you give them a little of advice on where they might go or how they would start. -jd Dean Bliss: I wasn’t part of the beginning of the Iowa Healthcare Collaborative, so I can talk about the Lean Consortium a Read More …