thru Adaptive Marketing Practices
Why do we need to use a continuous improvement methodology? Look how Dave Snowden of Cognitive Edge describes creativity and innovation: Starvation, Pressure, Perspective Shift However, when you have a passion for a project, look at Michael McDaniel , a senior designer at frog design. Prior to joining frog design in 2008 as a Senior Read More …
Marketing with PDCA (Plan-Do-Check-Act) is about using the PDCA process through-out the marketing cycle with constant feedback from customers that can only occur if they are part of the process. It is about creating value in your marketing that a customer needs to enable him to make a better decision. Targeting what your Customer Values Read More …
From the Comments Section: If the brain looses the ability to do mistakes, it looses the ability to be creative. Creativity is just an another act of brain, an uncertain one. Certainty is certainly not creativity. – – harsha Albert Einstein would certainly agree. Here are two of his famous quotes: “Anyone who has never Read More …
A special treat for me was to have Howard Guttman on my podcast. Howard is the principal of Guttman Development Strategies, Inc. (GDS), a Mount Arlington, NJ-based management consulting firm founded in 1989 and specializing in executive coaching; building horizontal, high-performance teams; strategic and organizational alignment; and management development training (www.guttmandev.com). GDS has been ranked Read More …
Chad Smith of the Constraints Management Group was the guest on the Business901 Podcast. Chad is currently writing the third revised edition of Orlickys Materials Requirements Planning with Carol Ptak (a former B901 Podcast Guest). Excerpt from the podcast: Joe: My customers are not only looking for shortened cycles but they’re also looking for more Read More …
Fact: Within any industry – be it hospitals, public accounting firms, manufacturing, governmental organizations or law firms — 20% of the organizations will be dramatically improving much more effectively than 80% of their competitors. What does the top 20% do differently than the rest in their respective industries? In The Escape the Improvement Trap: Five Read More …