THE SEVEN FASCINATION TRIGGERS
MYSTIQUE – Why we’re intrigued by unanswered questions
LUST – Why we’re seduced by the anticipation of pleasure
ALARM – Why we take action at the threat of negative consequences
POWER – Why we focus on people and things that control us
VICE – Why we’re tempted by novelty and “forbidden fruit”
PRESTIGE – Why we fixate on rank and respect
TRUST – Why we’re loyal to reliable options
Each trigger adds a different type of attraction. Mystique, as we know, adds curiosity. Trust adds
stability and comfort. Lust adds warmth and humanity. Power adds respect, or fear. Alarm adds a
sense of adventure, or immediacy, or even danger. Vice adds irreverence.
Long been a fan of ChangeThis and I encourage you to subscribe. I have for over 5 years and maybe longer, can’t remember. And I still look forward to their issues. This book is available at Amazon: Fascinate: Your 7 Triggers to Persuasion and Captivation
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