Part of The Lean Minute Collection on YouTube
A short open-ended discussion about the shrinking middle class of sales accounts. Are you seeing the same thing? Place a comment on YouTube.
CAP-Do (More Info): What makes CAP-Do so attractive is that it assumes we do not have the answers. It allows us to create a systematic way to address the problems (pain) or opportunities (gain) from the use of our products and services.
Lean Marketing eBooks (More Info): Excerpt from the Lean Marketing House