Give a man a tool and it is soon outdated.
Teach a man how to improve a tool will stay forever.
This 90-day program will create a continuous improvement program for your sales and marketing. The foundational work is in Lean, but you will find a flavor of Service Design, Appreciative Inquiry and Design Thinking intertwined. This is an interactive action orientated program that organizes and develops your marketing efforts into a customer-driven process. We will literally build a Lean Marketing House for a particular segment or value stream; walking you through theory and into practice. The result is a continuous improvement process to keep your marketing ahead of the competition.
The Lean Sales and Marketing workshop sounds interesting. I am sure it will benefit majority businesses in managing their dealings with customers effectively.