This week I am honored to present a 5-part series on Sales Prospecting that is a result of an hour-long interview with The Sales Hunter. This is part five of five. Mark Hunter believes the success of a company depends on the success of the sales team and the sales managers. As Mark Says, “Selling on price is not selling, it’s taking orders. Selling is about increasing the value the customer is going to receive which results in the price being maximized. All of this starts with the salesperson and their sales motivation & sales competency.” This led to a few questions like how big of a part does sales commissions play in it and how do we measure ROI in sales?
Mark document this knowledge in his book, High-Profit Selling: Win the Sale Without Compromising on Price and his new book which our conversation centered on High-Profit Prospecting: Powerful Strategies to Find the Best Leads and Drive Breakthrough Sales Results.