thru Adaptive Marketing Practices
Steve Horowitz is the creator of odd but highly-accessible sounds and a diverse and prolific musician. Steve’s music integrates his experiences as a bass player and band leader with his explorations as a multifaceted composer. Steve has been honored with a Grammy and a Webby. This week’s Podcast guest Jim Kalbach, is a Principal UX Read More …
Musicians, Architects, and Systems Thinkers seem to have a similar thread woven through them. When you think about Frank Lloyd Wright, Dr. W. Edwards Deming, Peter Drucker and many others had musical composition in their background. Next weeks, Podcast guest Jim Kalbach, is a Principal UX Designer with Citrix Online and an active speaker, writer, Read More …
I prefer using scenario type thinking in my work versus plotting these maps. I think creating a scenario; a story is much more useful and memorable to all concerned parties. I have always believed in the power of three. A few of these outlines are below: Pre-Purchase Purchase After Purchase Expect to See Like to Read More …
How well do you understand the pandemonium towards visuality? A new book,The Power of Visual Storytelling: How to Use Visuals, Videos, and Social Media to Market Your Brand by Ekaterina Walter, is a great introduction to this subject. The book offers a viewpoint from the 20K level all the way down to pixels without missing Read More …
Next week’s podcast guest is Ekaterina Walter, a passionate marketer, who writes and speaks on topics of leadership, business innovation, and digital revolution. She is the author of Think Like Zuck and a new book, The Power of Visual Storytelling: How to Use Visuals, Videos, and Social Media to Market Your Brand. Below is an Read More …
Making the transition from startup entrepreneur and storyteller, today John Gray is a full time freelance writer. He enjoys sharing stories about startups, entrepreneurs, and emerging technology. It’s all about exploring the intersection of our human experience with technology. He’s a regular contributor to BetaKit and can be found on twitter at grayspective. Download Read More …