thru Adaptive Marketing Practices
This presentation is an overview on how to implement PDCA (Plan – Do – Check – Act) in the field of Lean Sales and Marketing. It includes an outline for standard work of that cycle and an embedded video with Dr. Michael Balle, the Gemba Coach at the Lean Enterprise discussing the Power of Check Read More …
The Agile Minds Group in Belgium recently held a conference on Lean Software Development. The speakers were a few of my favorite podcast guests such as Jim Benson , David Anderson and Don Reinertsen. Don is always entertaining and has such a way with explaining statistics that he makes himself difficult to argue with. This Read More …
USERS, NOT CUSTOMERS Forrester predicts that by 2012 half of all consumer purchases will either be transacted online or driven by online research and word of mouth. To succeed in the digital marketplace, it’s no longer customers that matter most, but users—anyone who interacts with your company digitally. Keep users happy, and customers follow. The Read More …
The Cynefin Framework is central to Cognitive Edge methods and tools. It allows executives to see things from new viewpoints, assimilate complex concepts, and address real-world problems and opportunities. Using the Cynefin framework can help executives sense which context they are in so that they can not only make better decisions but also avoid the Read More …
This is a transcription of the Business901 podcast, Developing a winning Culture the Zappos way!. My guest on the podcast Joseph Michelli takes you through the Zappos company culture now and what may be the future. Joseph’s latest book is The Zappos Experience: 5 Principles to Inspire, Engage, and WOW. Open publication – Free publishing Read More …
Using Microsoft Excel as a drawing tool is a surprise to most of us. When we think of using Excel, we think of creating a spreadsheet and maybe if we are adventurous creating a graph. But there is a hidden power contained in Excel, the ability to draw. One of my most popular blog post Read More …