thru Adaptive Marketing Practices
Joe: Well, in a startup world, where you’re kind of always marketing towards customer development and product market fit and, we stay pretty focused in that. Is there an ‘Aha’ moment for a company or a time when we start shifting gears and start thinking about their brand? Laurel Mintz: I think that that’s a Read More …
In a past podcast, I asked a General Sales Manager of a global Fortune 300 chemical company of how they used Lean when a customer seemingly can find any product at any time for any price, and you can’t take the statements literally but there’s a little bit of truth in that. Have you seen Read More …
I seldom post Ted Videos anymore to my blog but this video speaks to how the interaction between user and designer (this time an architect) in something as massive as a building has changed. A wonderful description that I hope you enjoy as much as I did. An excerpt for the video: Because it doesn’t Read More …
The System Director of Performance Improvement at Baptist Memorial Healthcare in Memphis, Tennessee, Skip Steward, is my guest this week for the second of a two-part podcast. The first podcast was Is TWI A Good Training Method for the Healthcare Field? Skip has a variety of accomplishments, qualifications and certifications in the quality improvement field Read More …
You can register for one or all Lean Frontier Webinars through this link. SALES & MARKETING: What Sales Teaches the Lean Enterprise Facilitated by Joe Dager, Author and President Business901 Tue, Mar 17, 11:00 AM – 11:30 AM EDT
Excerpt from a recent Podcast with Jon M. Quigley PMP CTFL a principal and founding member of Value Transformation, a product development training and cost improvement organization established in 2009. He has nearly twenty five years of product development experience, ranging from embedded hardware and software through verification and project management. From the podcast: Joe: Read More …