Bernadette Jiwa has helped hundreds of entrepreneurs and business leaders to understand their unique value, articulate their stories, build more successful businesses and become meaningful brands. Bernadette has written a number of successful books with my favorite her latest one, Meaningful: The Story of Ideas that Fly.
I came across Bernadette not only through her books, but when I came across her Ted Presentation, The Secret to Spreading Ideas: Bernadette Jiwa at TEDxPerth, I was convinced she needed to be a guest.
All of the Amazon Links: http://amzn.to/2hgg9iu
Meaningful: The Story of Ideas that Fly
Marketing: A Love Story: How to Matter to Your Customers
Difference: The one-page method for reimagining your business and reinventing your marketing
Make Your Idea Matter: Stand out with a better story
The Fortune Cookie Principle: The 20 keys to a great brand story and why your business needs one.